The ladies and gentlemen of the Brass City will be looking better soon, the brand-new Ulta Beauty is opening up this weekend.

If you've never heard of, or have been in Ulta, it's basically a supermarket of skin care, prestige and mass cosmetics, makeup, men's grooming essentials, fragrances, hair care tools, and bath and body supplies.

They even have salon services and a Benefit Brow Bar in-house, as well as a Dermalogica Skin Bar offering beauty services including facials and microdermabrasion by a licensed skin therapist.

The Waterbury Ulta Beauty is located at 255 Union Street in the Brass Mills Commons, in between the Barnes & Noble and the new Five Below.

The Grand Opening event in the Waterbury store is happening July 21-23, but the store is "Soft-opening" this Friday July 14.

I just recently visited Ulta for the first time, and I was really blown away by the variety of products offered. I thought of Ulta as a cosmetics superstore, but I was pleasantly surprised at the variety of men's products that they offered. They sell my favorite Jack Black shaving products, and have a bunch of other things to keep you dudes occupied while your ladies blow their paycheck.

This is Ulta's 12th store in Connecticut.